Our Methodology
The GoFarm Hawaiʻi AgBusiness Team helps people who produce, use, or promote agriculture in Hawaiʻi to start, grow, and improve their bottom line. The AgBusiness Team serves all islands with business planning, marketing, financial analysis, and other guidance designed to launch businesses and products, manage costs, and increase profitability and relevance.
We will help agribusinesses form a solid foundation for their growth plans, by:
- Helping assess and set goals
- Providing analysis of financial and operational performance, processes, and procedures
- Assisting with the development of a Strategic Plan
- Assisting with the development and execution of a Business Plan
- Assisting with the development and execution of a Marketing Plan
- Providing other planning and project management services to define and achieve client goals
- Building an ongoing relationship that fosters continuous improvement of operations
Service Areas
Business Management
Our consultants have years of experience and skills to address agribusiness management issues. We assist agribusinesses with business strategy and planning, helping them to define, focus, and achieve their goals. The consultants leverage their experience in the areas of financial systems, business development & diversification, marketing & community relations, process improvement, distribution, and utilize proven project management methodologies to help agribusinesses reduce risk while increasing the effectiveness of the projects they undertake.
Financial Management
We strongly believe that solid accounting practices and relevant, understandable accounting information is central to helping businesses make wise financial and operational decisions.
The AgBusiness Team assists clients with establishing accounting systems that provide consistent, accurate, and timely financial statements, and helps clients understand their financial performance, cash flow, and cost of production. We can help determine appropriate financing needs and match them with the best funding source.
Whether dealing with federal grants or subsidized loans, AgBusiness will utilize business relationships to assist clients with applications, the development of business plans and proposals, and the completion of required forms.
Additional areas of financial assistance would include determining: Cost of production; Most profitable products; Return on investment; etc.
Marketing
In our experience, the average agribusiness is more adept at growing than selling their products. The AgBusiness Team can assist these businesses with market/feasibility research for new or existing products, developing a business case for value-added products, and general marketing strategy (branding, positioning, etc.).
We can also assist with establishing an internet and social media presence for our agribusiness clients, increasing the preferred method of communication amongst businesses and particularly in direct-to-consumer business.
Our AgBusiness relationships with governing agencies, community organizations, and business leaders Statewide help to effectively position the sales/distribution channels that open new doors for increasing the sales and reach for agribusiness products.
Technical Farming
Through our relationships with the faculty and staff in the University of Hawaii system and relevant industry, AgBusiness is able to assist clients in identifying resources that can address technical farming issues such as disease, product feasibility, and other farm-related technologies and techniques.
Our services are typically free and clients are accepted based on operational bandwidth and scale of project.
Our team also provides agbusiness training support through partnerships and collaborations with organizations across the state that align with our mission.
Here is the application link if you would like to apply to be a client: